B Corps are a recent phenomenon in the long history of business; the first Certified B Corp was born barely 13 years ago.
Currently, there are over 3,300 Certified B Corps worldwide. Still a tiny number but the momentum is growing. This article from the Chris Marquis’ book, Better Business, is a testimony of what the trend will be.
If you want to stay in business, you need to be a Better Business.
This article is shared by B Lab Hong Kong & Macau and currently available in English only.